Investing Basics

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Investigating the Balance Sheet of a Company

One of the ways of determining if a particular stock is strong is by looking at that company's Balance Sheet. The balance sheet will illustrate what the company owns (current & long term assets), what it owes (short & long term debt) and its position of financial liquidity. You wouldn't want to invest in a company that has trouble paying its short term bills now would you?

In this article, we will look at 3 of the common accounting ratios that help determine the financial position of a company.

1) Cash Conversion Cycle

The Cash Conversion Cycle tells you about the working capital position of a firm. The Working Capital is Current Assets - Current Liabilities. The Cash Conversion Cycle tells you whether the company is efficiently managing 2 of its most important assets: Accounts Receivable and Inventory.

The formula for Cash Conversion Cycle is:

Cash Conversion Cycle = Days Inventory Outstanding

+ Days Sales Outstanding

- Days Payable Outstanding

The above formula is calculated in days and shows the # of days it takes to fully collect proceeds from sales and the amount of time it takes for inventory to turn itself over. Once you calculate the # of days from the Cash Conversion Cycle formula, you should consider it with the industry standard.

You as a stock investor need to investigate this ratio over a timeframe of 5-10 years and compare it with that industry in general. Decreases in the # of days from the Cash Conversion Cycle formula shows a sign of consistent improvement and growth. However, if the # of days increases over the period of 5-10 years, this shows a sign of recent inefficiency of the management and operations of the firm.

2) Fixed Asset Turnover Ratio

Fixed Assets such as Property, Plant & Equipment is one of the largest group of capital assets that a company can own. Some firms rely heavily on their capital assets in order to carry out their business operations. These are known as capital intensive firms. Examples include natural resources and capital equipment manufacturers. Compare this with businesses such as service companies (McDonalds) or computer software companies.

The formula for Fixed Asset Turnover Ratio is:

Fixed Asset Turnover = Net Sales / Average Fixed Assets

The Average Fixed Assets is calculated by adding up the Property, Plant & Equipment assets of the company over the last 2 years, and dividing this # by 2. These numbers are derived from the balance sheet of the firm.

The Fixed Asset Turnover ratio tells you the efficiency of management in using the Property, Plant & Equipment to generate Net Sales. This ratio tells you whether the fixed capital assets of the firm are used productively or not. The higher this #, the better. Once you've determined the Fixed Asset Turnover of a company, you should compare it with that of its competitors and general industry.

3) Return on Assets Ratio

Return on Assets = Net Income / Average Total Assets

The Return on Assets ratio tells you about the profitability of the company and how efficiently it uses its assets to create sales and profit. The Average Total Assets is calculated by adding up the Total Assets of the company over the last 2 years, and dividing this # by 2. These numbers are derived from the balance sheet of the firm.

The Return on Assets ratio is output in percentage format. The higher the percentage, the better.